Why Azuri?

We’re not just a medical marketing agency. We’re the team behind the most commercially successful clinics in Australia.

Most Agencies Play It Safe. We Play to Win.

We’ve spent 14 years rewriting the playbook on what performance really looks like in the medical industry — and the results speak for themselves. Azuri clients aren’t just ranking or getting traffic.

They’re building multimillion-dollar clinics, dominating their niche, and achieving the highest commercial ROI in the industry. We’re not “growth marketers.” We’re builders of profitable, compliant, unstoppable businesses.

A New Standard

For ROI in Medical Marketing.

Drew Hankin 1, Azuri Group founder
  • Produced billions in tracked client revenue across Australia
  • Trained all staff across AHPRA and TGA compliance
  • Built and optimised more medical websites than any agency in the country
  • Maintained a 100% success rate in AHPRA audit support
  • Generated the highest ROI campaigns in the industry
  • Delivered 25+ keynote lectures at national medical and industry conferences
  • Worked with hundreds of Australia’s top specialist clinics

“We don’t perform generic, one-size-fits-all marketing. We build conversion machines — and we back it with data, compliance, and scale.”

Drew Hankin Founder

We’re Not for Everyone

We don’t take on every clinic. And we never will.

We partner exclusively with ambitious clinics that are ready to grow — ethically, sustainably, and competitively.

  • No templated campaigns
  • No low-bid traffic tactics
  • No ‘good enough’ strategies
Azuri Medical Marketing Specialist 1, Why Azuri

Why Work With a True Medical Marketing Specialist?

Data. That’s the answer.

Azuri has access to more actionable marketing data in the Australian medical industry than any other agency — full stop.

  • We don’t guess, we execute based on millions in media spend
  • We know what converts for your procedure, your market, your budget
  • We’ve seen what works and what fails hundreds of times over

Why Clinics Leave Other Agencies for Azuri

We’re the team clinics turn to when they’re done wasting time, money, and trust on agencies who can’t deliver what we do.

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Dr Jeremy Hunt

Plastic Surgeon

We were spending thousands each month and had no idea what was actually working.

Azuri broke it all down and rebuilt it properly.

Dr Andrew Clark

Cosmetic Clinic

Azuri have helped me grow my business rapidly through the implementation of a huge range of innovative and cost-effective online marketing techniques.

Dr Justin Perron

Plastic Surgeon

We’ve worked with other ‘medical marketing agencies’ before, but nothing came close to the results we’re getting now.

We don’t just set the standard in medical marketing. We raise it — and others try to catch up.

There are plenty of agencies in Australia claiming to be medical marketing experts. The truth? We’ve taken over their clients more times than we can count — and we know exactly why.

In most cases, they come to Azuri after months (or years) of underperformance. In the rare case a client leaves Azuri, they usually return — fast.

Why? Because they realise what real results, transparency, and ROI actually look like. We’ve seen other agencies mimic our messaging, duplicate our landing pages, even try to reverse-engineer our campaigns.

And yet — there’s still only one Azuri.

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Think your current marketing is working?

Book your Free Azuri Growth Audit™ (Valued at $1,450) and we’ll tell you exactly what’s working, what isn’t, and how to fix it.

  • Review of website, ads, GA4, conversion setup
  • ROI-first action plan
  • No pressure - just 14 years of industry expertise applied to your clinic.

Get My Free Growth Audit™ Still have questions? See how we work